Kanna Health attends the International Society for Sexual Medicine (ISSM) conference 2022
๐๐ฎ๐ป๐ป๐ฎ ๐๐ฒ๐ฎ๐น๐๐ต ๐ฃ๐ฒ๐ฟ๐๐ฝ๐ฒ๐ฐ๐๐ถ๐๐ฒ๐: On 27-30th October, our President Ryan Protzko attended the International Society for Sexual Medicine (ISSM) conference held in Miami Beach, Florida on behalf of Kanna Health. ๐๐ฆ๐ฆ๐ ๐ฏ๐ฎ๐ฐ๐ธ๐ด๐ฟ๐ผ๐๐ป๐ฑ ๐ฎ๐ป๐ฑ ๐ผ๐ฏ๐ท๐ฒ๐ฐ๐๐ถ๐๐ฒโฆ The society is made up of physicians, research scientists, social workers, and other healthcare or research professionals focused on sexual health. Its objective is to promote the highest standards of practice, research, education, and ethics in the study of human sexual function and dysfunction. ๐ง๐ต๐ฒ ๐ฐ๐ผ๐ป๐ณ๐ฒ๐ฟ๐ฒ๐ป๐ฐ๐ฒ ๐ฝ๐ฟ๐ผ๐ด๐ฟ๐ฎ๐บ๐บ๐ฒโฆ Presentations and posters covered all aspects of sexual health including male and female sexual wellness, sexual orientation and gender affirming therapy, fertility, regenerative medicine in sexual health, and oncosexology (a multidisciplinary field addressing sexual issues in patients with cancer). Details of the full programme can be found here: https://lnkd.in/eqDgqEv5 ๐๐ฎ๐ป๐ป๐ฎ ๐๐ฒ๐ฎ๐น๐๐ตโ๐ ๐๐ฎ๐ธ๐ฒ๐ฎ๐๐ฎ๐๐โฆ
1. Digital innovation: New digital technologies are emerging in sexual health e.g. apps to support people with diagnosis, โfit bitsโ for sexual function - which as well as supporting therapy could also better enable the ability to quantitatively measure sexual function in the future.
2. Communication is key: There is a significant amount of misinformation out there regarding PE and often information is presented too technically for the layman to relate:
According to a social media analysis of PE, only 20% of PE-related TikTok videos are reliable
On average, patient education materials about PE are written in complicated jargon, typically at a 12th grade reading level while best practice for educational medical resources is 6th grade level
3. PE remains challenging to treat: New approaches to treating Premature Ejaculation (PE) include topical numbing products (e.g. creams, lotions, condoms), surgery and devices (e.g. leveraging transcutaneous neuromuscular stimulation), however, limitations around efficacy, practicality of use and cost remain. Despite innovation, there is still significant unmet clinical need in the treatment of PE. Sexual health therapists reinforced that PE remains a challenging, persistant problem for many of their patients. Ryan had the pleasure to meet with two of our scientific advisory board members, Stanley Althof and Jim Pfaus, in person for the first time - the team was all smiles!
